Shaving Soap/ Cream 150ml

For over 80 years, Proraso has been the leading Italian barber shop shaving brand, transforming the art of shaving into a pleasurable daily ritual. Piero Martelli invented the Proraso Pre Shave Cream in 1948, a product whose freshness embodied the spirit of a new optimistic era in Italy. Today, as it did then, Proraso meets the needs of its consumers, giving all Italians a perfectly close and refreshing shave with a rich and creamy lather.

Over the years Proraso have added new products to their range, but have remained faithful to the brand’s original values; natural ingredients, excellence in research and respect for tradition. These are excellent quality products at surprisingly good prices. One of the best-selling shaving soaps in the world, this product is tried and tested.

Made with a "hot soap process", it's left to mature in small batches for 10 days in a temperature-controlled room. During this time, the moisture evaporates and the product becomes solid and more "concentrated", perfect for a professional shave with a brush.

Combining the properties of Eucalyptus Oil and Menthol, the formula is designed to unite excellent smoothness with toning and a pleasant cooling effect. Dampen your brush and apply the soap using circular movements to produce a soft, compact lather. Spread on your beard and proceed with shaving. Close the lid after use to keep it from drying out and turning yellow. Even if the product dries, it will not lose its properties when reused.